Dino & Bear for Business
The family operating system, as an employee benefit
Reduce the mental load on your working parents — and the stress, distraction and absence that come with it. A preventative wellbeing benefit for enterprise employers and benefits platforms.
Why partners start a pilot
Fewer distracted, absent hours
Family admin stops following parents into the working day.
Better retention of working parents
A visible signal you back your people — especially working mothers.
Enterprise-grade trust
UK-built, Google CASA-assessed, family data never sold.
The problem
The mental load of working parents is a workforce issue
School, camp and club emails across three inboxes. 80-message WhatsApp groups. Permission slips due yesterday. Family admin doesn't stay at home — it follows parents into the working day.
~1 in 3
UK employees is a working parent carrying invisible family admin
5+ hrs / wk
typically spent by primary carers on family logistics
Sunday dread
school-admin anxiety peaks the night before the working week
Mothers first
the load falls disproportionately on women, driving female attrition
“You're not disorganised. You're overwhelmed.”
Why employers should care
What the mental load costs the business
Presenteeism & distraction
Parents firefighting school admin mid-meeting aren't fully present. Distraction is the hidden tax on every working-parent hour.
Unplanned absence & lateness
Missed permission slips, forgotten kit and surprise non-uniform days convert directly into late starts and emergency leave.
Attrition — especially of women
When the juggle becomes unsustainable, experienced people reduce hours or leave. Replacing them costs months of salary and lost knowledge.
Stress & burnout
Stress remains a leading cause of long-term absence in the UK. Family-logistics overload is a persistent, unaddressed contributor.
UK sickness absence hit a 15-year high in 2024. A benefit that removes even a slice of this load can pay for itself many times over.
The product
One calm place where school life just works
Setup takes 3 minutes. No IT integration, no HRIS project, no rollout burden on your teams.
AI reads school emails
Connects to Gmail, Outlook or Yahoo in minutes. Trips, deadlines and dress-up days are extracted automatically — no inbox digging.
One family calendar
Both parents see everything. Co-parenting households and helping grandparents stay in sync without forwarding a single email.
Timely nudges
Reminders arrive before things are due — pack the swim kit tonight, not in tomorrow's 8am panic.
Parent community
Lift-shares, playdates and class questions without the 80-message WhatsApp chaos.
Ask Dino anything
Instant answers to “what does my child need this week?”, drawn from the family's own school emails.
Private & secure
UK-built and hosted. Google CASA-assessed. Family data is never sold — ever.
The benefit case
From mental load to measurable outcomes
Less mental load
Family admin captured automatically; nothing carried in a parent's head into the working day.
Less stress
Fewer Sunday-night inbox sessions, fewer 8am scrambles, fewer “did you see the email?” arguments.
Fewer disruptions
Fewer late starts, emergency absences and stress-related sick days; more predictable, focused hours.
Better retention
A visible signal that you back working parents — supporting gender-balanced retention and return-to-work.
Wellbeing & mental health
A preventative tool, not another meditation app.
DEI & gender equity
Directly tackles the load that drives female attrition.
Family-friendly brand
A tangible, daily-use perk parents actually talk about.
How partners work with us
Flexible routes to your people
Employer-funded
You buy seats for eligible parents at a volume discount. Highest value: free to the employee, strongest engagement, cleanest wellbeing story.
Benefits platform
Listed on your flex-pot or rewards platform at an exclusive member price, with a revenue share to you. Zero cost to the employer.
Employee discount code
A branded code gives staff a permanent discount, self-paid. The lightest-touch entry point — and a natural path into funded seats.
We'll share detailed volume pricing and revenue-share terms on a call, tailored to your workforce size.
Deployment
Zero-lift rollout
Sign & set up
Unique employer link and code created; launch comms pack supplied (email, Slack, intranet, posters).
Launch
Parents self-serve: connect email, add children — 5 minutes each. No HRIS or SSO project needed.
Report
Activation and engagement summaries to HR; wellbeing-impact reporting on enterprise tiers.
Trust & privacy, by design
Enterprise-grade trust
- Google CASA security-assessed for restricted Gmail scopes
- UK GDPR compliant; data processed for the family, never sold or shared
- Built on Anthropic's Claude — no training on your employees' data
- Employer sees aggregate usage only — never family content
Book a call
Grab 30 minutes with our founder
Pick a time that works and Stacey will walk you through the pilot, deployment and pricing for your workforce — no prep needed.
Let's prove it with your parents
Tell us a little about your organisation and we'll come back with everything you need — or book a 30-minute discovery call with our founder, Stacey.
- Free for 90 days — up to 200 parents onboarded at no cost, launch comms included.
- Agreed success metrics — activation, weekly engagement, self-reported stress & time saved.
- Pre-agreed pricing — volume tier locked in advance, so you convert on evidence.